THE BUG.

  • DESIGN
  • ICON.

DESIGN

Ferdinand Porsche developed the Type 12, or "Auto für Jedermann" (car for everybody) for Zündapp in 1931. Porsche already preferred the flat-four engine, and selected a swing axle rear suspension (invented by Edmund Rumpler), while Zündapp insisted on a water-cooled five-cylinder radial engine. In 1932 three prototypes were running; all were lost during World War II, the last in a bombing raid in Stuttgart in 1945.

Initially designated Type 60 by Porsche, the design team included Erwin Komenda and Karl Rabe. In October 1935, the first two Type-60 prototypes, known as cars V1, a sedan, and V2 , a convertible (V for Versuchswagen, or "test car"), were ready. In 1936 testing began of three further V3 prototypes, built in Porsche's Stuttgart shop. A batch of thirty W30 development models, produced for Porsche by Daimler-Benz, underwent 1,800,000 mi (2,900,000 km) of further testing in 1937. All cars had the distinctive round shape and the air-cooled, rear-mounted engine. Included in this batch was a rollback soft top called the Cabrio Limousine. A further batch of 44 VW38 pre-production cars produced in 1938 introduced split rear windows; both the split window and the dash were retained on production Type 1s until 1953. The VW38 cars were followed by another batch of 50 VW39 cars, completed in July 1939.

The car was designed to be as simple as possible mechanically. The air-cooled 25 hp (19 kW) 995 cc (60.7 cu in)[40] motor's built-in oil cooler, and the flat-four engine configuration's superior performance was also effective for the German Afrika Korps in Africa's desert heat. The suspension design used compact torsion bars instead of coil or leaf springs. The Beetle is nearly airtight and will briefly float.

On 26 May 1938, Hitler laid the cornerstone for the Volkswagen factory in Fallersleben. He gave a speech, in which he named the car Kraft-durch-Freude-Wagen ("Strength Through Joy Car", usually abbreviated to KdF-Wagen). The name refers to Kraft durch Freude ('Strength Through Joy'), the official leisure organization of Nazi Germany. The model village of Stadt des KdF-Wagens was created near Fallersleben in Lower Saxony in 1938 for the benefit of the workers at the newly built factory.

Volkswagen had only just started small scale production, building about 210 Beetles, when civilian production was halted at the start of the war. Except for two military prototype units, these KdF sedans were allocated to military officers as personal cars. Hitler was given the very first convertible Beetle built in 1938. Both 704cc and 984cc air-cooled engines were fitted in these early units.

The first volume-produced versions of the car's running-gear and chassis were military vehicles, the Type 82 Kübelwagen (approximately 52,000 built) and the amphibious Type 128 and 166 Schwimmwagen (about 14,000 built).

A handful of KdF-Wagen were produced, primarily for the Nazi elite, from 1941 to 1944, as the Typ 60. During World War II, the factory primarily built the Kübelwagen (Typ 82), the Schwimmwagen (Typ 166), and a handful of other light wheeled vehicles, all mechanically derived from the Typ 1, for the Wehrmacht. These included several hundred Kommandeurswagen (Typ 87), with a Typ 1 Beetle body mounted on the rugged chassis of the four-wheel drive Typ 86 Kübelwagen prototype, and fitted with portal axle and a Schwimmwagen drive train, with wider fenders., to accommodate oversize Kronprinz all-terrain tires (reminiscent of the later Baja Bugs). Kommandeurswagen were produced up to 1944, when all production was halted because of heavy damage to the factory from Allied air raids. Much of the essential equipment had already been moved to underground bunkers for protection, which let production resume quickly after hostilities ended. Due to gasoline shortages late in the war, a few "Holzbrenner" Beetles were built, powered by pyrolysis gas producers located under the front hood.

In occupied Germany, the Allies followed the Morgenthau plan to remove all German war potential by complete or partial pastoralization. As part of this, in the Industrial plans for Germany, the rules for which industry Germany was to be allowed to retain were set out. German car production was set at a maximum of 10% of the 1936 car production numbers.

Mass production of civilian VW cars did not start until post-war occupation. The Volkswagen factory was handed over by the Americans to British control in 1945; it was to be dismantled and shipped to Britain. However, no British car manufacturer was interested in the factory; an official report included the phrases "the vehicle does not meet the fundamental technical requirement of a motor-car… it is quite unattractive to the average buyer… To build the car commercially would be a completely uneconomic enterprise."[46] The factory survived by producing cars for the British Army instead. Allied dismantling policy changed in late 1946 to mid-1947, although heavy industry continued to be dismantled until 1951. In March 1947, Herbert Hoover helped change policy by stating:

There is the illusion that the New Germany left after the annexations can be reduced to a "pastoral state". It cannot be done unless we exterminate or move 25,000,000 people out of it.

The re-opening of the factory is largely accredited to British Army officer Major Ivan Hirst. Hirst was ordered to take control of the heavily bombed factory, which the Americans had captured. His first task was to remove an unexploded bomb that had fallen through the roof and lodged itself between some pieces of irreplaceable production equipment; if the bomb had exploded, the Beetle's fate would have been sealed. Knowing Germany needed jobs and the British Army needed vehicles, Hirst persuaded the British military to order 20,000 cars, and by March 1946 the factory was producing 1,000 cars a month (in Army khaki, under the name Volkswagen Type 1), which Hirst said "was the limit set by the availability of materials".[49] During this period, the car reverted to its original name of Volkswagen and the town was renamed Wolfsburg. The first 1,785 Type 1s were made in 1945.

After initially building mostly Beetles for the British military, in 1947 production transitioned to purely civilian Beetles, for the first time featuring chromed bumpers, hubcaps, and body and running board trim. Aside from some remaining military production, civilian output reached almost 9,000 units in 1947, and for 1948 total production increased to 19,244 cars. The late 1940s Beetles still had an under stressed 1131 cc engine with just 25 horsepower, but it could effortlessly maintain cruising at the car's 60 mph top speed.

Following the British Army-led restart of production and Hirst's establishment of sales network and exports to Netherlands, former Opel manager (and formerly a detractor of the Volkswagen) Heinz Nordhoff was appointed director of the Volkswagen factory in 1949. Under Nordhoff, production increased dramatically over the following decade, with the one-millionth car coming off the assembly line by 1955. During this post-war period, the Beetle had superior performance in its category with a top speed of 115 km/h (71 mph) and 0–100 km/h (0–62 mph) in 27.5 seconds with fuel consumption of 6.7 l/100 km (36 mpg) for the standard 25 kW (34 hp) engine. This was far superior to the Citroën 2CV, which was aimed at a low speed/poor road rural peasant market, and Morris Minor, designed for a market with no motorways or freeways; it was even competitive with more advanced small city cars like the Austin Mini.

In Small Wonder, Walter Henry Nelson wrote: The engine fires up immediately without a choke. It has tolerable road-handling and is economical to maintain. Although a small car, the engine has great elasticity and gave the feeling of better output than its small nominal size.

There were other, less-numerous models, as well. The Hebmüller cabriolet (officially Type 14A), a sporty two-seater, was built between 1949 and 1953; it numbered 696. The Type 18A, a fixed-top cabriolet, was produced by Austro-Tatra as a police and fire unit; 203 were assembled between January 1950 and March 1953.

The chassis became a technological and parts donor to Volkswagen Type 2 (also known as Bulli) and external coachbuilders such as Rometsch, Dannenhauer & Stauss, Wilhelm Karmann, Enzmann, Beutler, Ghia-Aigle, Hebmüller & Söhne, Drews, Wendler.

On 17 February 1972 Beetle No. 15,007,034 was produced, surpassing total production of the previous record holder, the Ford Model T. By 1973, total production was over 16 million, and by 23 June 1992, over 21 million had been produced.